We want every Inflyte customer to enjoy the same high-quality service, support, and user experience. 

To protect the platform and ensure a level playing field, all users must follow this Fair Use Policy.

Failure to comply may result in suspension or termination of your account, in addition to our standard Terms & Conditions.

General Principles

Inflyte is designed to provide labels with transparent, cost-effective promo tools while giving DJs and tastemakers access to high-quality content. We don’t charge for data, storage, or bandwidth, so we ask all users to play fair.

Spam & Permissions

  • All imported contacts must have clear opt-in permission.
  • Inflyte may request proof of opt-in and can deny imports that don’t meet our standards.
  • Sending unsolicited promos damages your reputation and Inflyte’s overall deliverability.

Data Quality

  • Contacts should be accurate, relevant, and kept up to date.
  • Inflyte must not be used to “clean” data or monitor bounces.
  • Poor-quality data leads to poor campaign performance.

Third-Party Lists

  • Third-party or purchased lists are not allowed and will be detected.
  • Using publicly available databases, scraped lists, industry directories, or shared spreadsheets of music industry emails is not permitted.
  • These lists are not permission-based and almost always harm deliverability and reputation.
  • Inflyte monitors for this activity and reserves the right to deny or remove any data that violates this rule.

Contact Limits

  • All Inflyte accounts come with a standard contact limit (you can confirm your allowance with Inflyte Support).
  • Increases beyond this can be requested for approval by Inflyte.
  • Approval is based on data quality, subscriber ratios, and campaign history — if your contacts are targeted, relevant, and performing well, we’ll be happy to work with you to grow your limit. Additional charges may apply depending on the number of contacts approved.

Subscription Use

  • Inflyte subscription plans are designed for continuous, ongoing use.
  • Repeatedly subscribing for short periods (e.g. one month at a time) and then cancelling (“stop–start” usage) is not permitted, as it creates issues with campaign management, data integrity, and system performance.
  • If you need greater flexibility, our Pay As You Go plan is the best option.
  • Inflyte reserves the right to withdraw subscription access from accounts that misuse or repeatedly violate these terms.
  • If recurring payments fail and no active subscription is in place, any live campaigns on the account will be archived.

Promo Campaigns

  • A promo campaign = a single catalogue number release (single, EP, album, or compilation).
  • One credit = one promo campaign to your subscriber list.
  • Combining multiple catalogue numbers into a single campaign is not permitted.
  • Any campaigns that violate this policy may be removed, and repeated violations can result in account suspension.

Tracks Per Campaign

  • Track count must not exceed what will appear on the retail release.
  • For best results, we recommend a maximum of 12–15 tracks per campaign.
  • Very large campaigns should be split into multiple parts (e.g., Part 1, Part 2).

Platform Use

  • Inflyte is a business-to-business promo service, not a direct-to-fan platform.
  • Accounts intended for fan marketing are not supported.